Howdy,
I’m reading this book from Parthiv Shah & Dan Kennedy (which I do recommend)
One part in particular was very helpful for me.
I realized (because I use Mailgun for sending all my emails) I can track the links that people click.
And, guess what, Certain links are more important than others!
For instance, if someone clicks a link to consultation, our scheduling calendar, or done for you work, I should be following up with them (Regardless if they actually reached out to us or not).
I’m willing to bet 95% of people that click those links (for one reason or another) don’t follow through.
Here’s a key thing to realize: even the best Website tracking systems are underwhelmingly helpful if a person doesn’t fill in a form letting you know exactly who they are.
At Texas Instruments we had very expensive systems for tracking people (usually by cookies) however it was always pathetic when it came to identifying them!
When you do it through your email tracking links you know which email account clicked the link!
This is where we can now add them to a follow-up campaign where we automate emails, texts, and even call them!
The point is: these people “raised their hands” to indicate they were interested.
And, most importantly, they are interested now which is one of the hardest things to identify.
So we’re building a new query hitting the mailgun activity tables watching for clicks to specific links.
The above links all indicate interest in us helping them solve a problem however I’ll build separate follow-up campaigns for those that click our each of our AutoHotkey courses.
If you’re not regularly emailing your clients; you should!
If you are regularly emailing them, then this is a “must do“
You can have “squeeze pages” for downloads / free reports and you should use those to drive follow-up campaigns however, by only doing this, you’re missing out on a TON of people because, even the best downloads, typically only get completed by 30% of people that visit the page.
If you’re system for emailing does not allow you to track each URL clicked (and who clicked it) you can h. reach out to me and I can show you how things work with Mailgun.
Often we spend way too much time on “the masses” hoping someone will bite.
Creating these systems let you focus on a small subset that have basically told you “I want to know more now“.
I guarantee you, these are far more likely to be open to talking to you.
And of course the best part is they are scalable. I’m not going to say the follow-up campaigns are a “set it and forget it” thing but you definitely can build them and be far-less hand’s off.
Anyway, have an amazing day! Let me know if you’d like to discuss anything above…
Joe
Now on with the show…
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Amazing tool to Search, Summarize, Extract Video/Audio etc. from Media files
We finally released our AI tool that I’ve been using for ~1 year now!
I use our AI Transcribe & Summarize tool several times a week to summarize our videos but I also use it to find particular parts of a file when something was mentioned. You can learn more about it in this video.
Use AI To Transcribe and Summarize your media files
Create your own AI App with Amazon’s PartyRock
I heard Amazon had released it’s own LLM models and was trying to figure out how to develop with them when I learned about PartyRock.aws.
It’s not the “sexiest” design however, given how flexible it is, its got a lot of potential!
You can learn more about PartyRock in this video.
How to Create an AI app with Amazon’s PartyRock
Quick Test of Gemini 1.5
I did a little testing of using Google’s Gemini model for creating valid AutoHotkey v2 code. It’s not as good as Claude but it does have potential!
You can check out my testing in this video. Given all the other advances Google made in the last 2 weeks I’m definitely going to keep my eye on them!
Quick test creating AHK V2 code with Gemini’s 1.5 Pro with Deep Research
Getting Better Prompts / Results out of Claude
Speaking of Claude, in this video I demonstrate how you can have Claude help build you more robust prompts.
How to Generate Better Prompts in Claude ai
Improving People’s Lives: Story #31
I was on a call with a client and the developer of the program we’re helping automate. He mentioned he was working on a “new release” of the program.
I thought it was prudent to mention we do everything we can to not use image search however there were a few items we are having to use image search when automating their program and asked if he could possibly add something to the elements to allow us to avoid this.
He said he probably could❗ This will be a game-changer for our automations!
Remember: the answer is always no unless you ask!
What we’re reading
- Google Maps Saved Locations is the handiest feature you’re not using
- 8 Useful PCIe Cards to put in your secondary PCIe slot
- How to Clean up Your Facebook Feed
- 7 Signs an Online Retailer is Running a Scam
- Google says its new quantum chip indicates that multiple universes exist!
AI / Chat GPT-3 News / Usage
We’re considering creating another group where we solely talk about and work with AI.
If you’re interested in this group, you can add your contact information here and we’ll get in touch with you when we have more details
- Google’s NotebookLM is Getting a Premium Version
- Google’s Veo 2 looks better than Sora
- This GPT can help Keep Your Garden Alive
- These two new Gemini features will change the way you work
⚡️Productivity tips: Chrome
Ctrl + Shift + B: Toggles the visibility of the bookmarks bar, allowing you to quickly access your bookmarks.
You can download 86 Built-in Hotkeys for Chrome. How many do you know %Name%?
A spot of Humor Best of Between Two Ferns Part 4
Best of Between Two Ferns, Part 4: Oscar Buzz, Jennifer Aniston, Brad Pitt, and more
What we utomated this week with AutoHotkey #68
In this week’s video I covered 135 AutoHotkey scripts we worked on this week.
If you’d like us to work on your script let me know .
What we automated with AutoHotkey #68
Client’s say…
The content is great in general and often questions can actually help and improve interest in AutoHotKey. — Rodrigo Costa
AHK Hero
Consider joining the AHK Hero club! Members receive 25% off courses, consultations, tutoring, done for you project work, etc. Currently we have over 354 hours of recordings teaching AutoHotkey that is exclusive to AHK Hero members❗
Now you can watch 1 hour a day for a year and not repeat content! That’s a lot of AHK Learning!
During this Friday’s call we’re planning to discuss:
- Putting “ads”in a program / AdPopupAds
- Using AI embeddings / Creating a “smart fuzzy search”
- TWO new Gemini 2.0 Features Will Change The Way You Work
- Enabling / disabling Licensing on specific features
- Demonstrating resource drain during debug mode
- Keeping “set version” up to date and consistent
- Fix API call responses with Proper UTF-8 Encoding[lib] AHK V2
They also have access to exclusive & pre-released content and a 3 hours a week where we help people with their AHK issues (the Saturday calls are geared towards people new to AutoHotkey.)
️ Quotable quotes
- It’s easy to see stupid in other people — Dan Kennedy
- If you think education is expensive, try ignorance — Derek Bok
- Automation is inevitable , and the way we embrace it will define our future. Let’s make sure it’s a future we’re proud of — Elon Musk
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Joe, Isaias, Irfan, Rizwan and staff
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P.S. The days of getting rich because you “built a better mousetrap” are long-sense gone!
Marketing is the key to a successful business. Marketing Automation is incredibly helpful to amplify your marketing. If you’d like help with ideas about Marketing Automation, take a look at my calendar and book a call.
